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May 11, 1984

May 11, 1984

The Hockey News has been providing the most comprehensive coverage of the world of hockey since 1947. In each issue, you'll find news, features and opinions about the NHL and leagues across North America and the world.

IN THIS ISSUE

Pens Go On The Marketing Trail

PITTSBURGH—The Penguins have commissioned a study on how to market next season’s club, with particular emphasis on Mario Lemieux, the Quebec Major Junior Hockey League scoring sensation, whom the Pens will take first overall in the June entry draft. “How we present Lemieux and market him to our fans is tremendously important,” said Penguin vice-president and general counsel Paul Martha, the spokesman for owner Edward J. BeBar-tolo. “Lemieux’s well known, but he’s not as popular here as let’s say Mike Rozier when we made him our No. 1 pick (DeBartolo also owns Pittsburgh Maulers of the United States Football League). That’s because hockey isn’t as popular as football (in Pittsburgh), so the marketing will be more important. “With the first-round draft picks (the Penguins have three) and with a few good young…

IN THIS ISSUE

Player Of The Week

At the beginning of the playoffs, everyone was asking, “What’s wrong with Wayne Gretzky?” since he wasn’t scoring at his usual clip. There’s no need to pose the question now, especially after his performance for the week ending April 29. Gretzky, THE HOCKEY NEWS’ player of the week, scored nine points in three games against the Minnesota North Stars. He had four goals, including the winners in Game One and Two. He also scored on a penalty shot in Game Three as the Oilers looked ready to advance to the Stanley Cup finals.…

IN THIS ISSUE

Newspaper Rewards Ruff For Inspiration To Sabres

BUFFALO—Lindy Ruff returned from a short spell of tennis, golf and sailing in Florida to learn he was the recipient of the Sabres’ Seventh Player Award. That award, presented by The Buffalo News, annually goes to the Sabre player who is most inspiring to the team, both on and off the ice. Ruff, twice knocked out of the lineup by serious injuries, had his second best scoring season in his five National Hockey League years. He had 14 goals and 31 assists for 45 points in 58 games. It was his work in the comers, along the boards, in front of the net and generally as a player who “got things started” when the game wasn’t going well for the Sabres, that counted most. Ruff played through the entire 198384 season as a left…

IN THIS ISSUE

Wilson Deserves Purple Heart For Courage

Louisville Hockey CHICAGO—Those who say they don’t make hockey players like they used to obviously have never laid eyes on Doug Wilson. The Black Hawks’ best defenseman broke his nose Feb. 3, fractured his skull March 4, and had his left wrist slashed by a skate, requiring five stitches, on April 5. In addition to the pain and suffering from these sundry injuries, there’s the ever-present threat of serious illness. Four years ago specialists found that Wil-*son had hypoglycemia, an early warning sign of diabetes demanding a diet that’s itra-strict. If Wilson was a racehorse he’d have been considered too vulnerable and too valuable to persist in competing. They’d retire him and send him to stud, the way Hawk president Bill Wirtz did with his champion pacer, Governor Skipper, a few years back. But Wilson…